Meet Our Founder & CEO
Founder of Cleo+Coco
Hi, I'm Suzannah Raff
A 20-year business veteran as a tech consultant and college professor, with three degrees (2 Master’s and 2 in business), specializing in Continuous Quality Improvement, Suzannah Raff created Cleo+Coco with Continuous Quality Improvement embedded into its culture.
“It is a part of our product development cycle – we are constantly improving our formulas, researching newest ingredients and listening to our customer’s wants and needs to enable us to truly revolutionize the personal care category”.
I started Cleo+Coco because I was frustrated that the natural personal care products available to me didn't work. Like many of you, while I was pregnant and nursing, I was especially careful with the ingredients that I was putting onto my body. So I began by perfecting the most important product, aluminum-free deodorant, and quickly added our body powder/dry shampoo because other areas of our bodies required effective sweat and odor absorbing products too. Today, I am still cautious with the ingredients I put onto my pre-teen and teen children’s bodies. So when we formulate our products, we are meticulous about the safety of our ingredients and have the highest standards of safety and efficacy. You deserve personal care that actually works and that is authentically safe. No green-washing when it comes to the health of my family, and that includes you the Cleo+Coco customer family. Today, we offer a full range of safe, super effective personal care products that smell amazing. And unlike our competition, those amazing scents never come from hormone disrupting synthetic fragrances – we only ever use high quality and expensive therapeutic essential oils to create our irresistible and mood boosting scents – because smelling good should never come at a sacrifice to your health.
Named for Clean+Confident and for Cleopatra who is famously known for using Charcoal and Coconuts in her beauty routine, Cleo+Coco was born.
Suzannah sees Cleo+Coco as a way to pour passion and creativity into improving people's health and pleasure, as well as a way to be a role model to her daughters and women everywhere. Ultimately transforming an industry traditionally focused only on profits to one focused on well being. Because real success comes by doing good and right in the world. Your support of Cleo+Coco by using her products in your everyday routine, demonstrates that every minute of every day.
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